About
Rainbow Asia Tour
Our
Story
Get to Know Us
At Rainbow Asia Tour, we believe travel should feel like both an adventure and a homecoming, a space where every traveler, especially those from the LGBTQIA+ community, feels safe, seen, and celebrated. Allies and supportive travelers are also warmly welcomed, creating an environment where everyone can connect, learn, and grow together.
Founded by a queer Japanese woman, Rainbow Asia Tour was born from a real need, safer and more welcoming travel experiences in places where many queer travelers have felt invisible or uncomfortable. After encountering awkward or even distressing moments while exploring parts of Asia, our founder asked:
"Why not build something better?"
The result is a boutique travel company offering curated small-group tours designed with care, culture, and community at the heart, while providing a truly high-quality experience. Our tours are not just about visiting places, they are about traveling in comfort, style, and luxury so every moment feels effortless, immersive, and memorable.
Our Commitment to You
Safety & Comfort for All Travelers
Your well-being is our top priority. Every tour is designed to ensure LGBTQ+ guests and allies feel safe, welcomed, and valued throughout the journey.
Small Group Travel & Deeper Connections
With tours capped at 6–8 guests, you’ll enjoy a close-knit experience that fosters meaningful connections with fellow travelers, guides, and the places you visit.
Luxury &
Effortless Travel
From accommodations to transportation, our tours provide smooth, stress-free experiences with a sense of style and comfort, so you can fully enjoy every moment.
Culturally Immersive Experiences
We go beyond sightseeing. With knowledgeable guides and thoughtfully curated activities, you’ll gain a deep understanding of local culture, creating memories and insights to take home forever.
A Message from the Founder
Elina Tani-Erichson
“Growing up in Japan, living in Singapore, and traveling across Asia brought me immense joy and also moments of challenge as a queer traveler navigating spaces that weren’t always welcoming. I founded Rainbow Asia Tour because I believe you should never have to choose between safety and authenticity.
This isn’t just a tour company, it’s my love letter to queer travelers and their allies who want to explore Asia with confidence, curiosity, and community. Every journey is carefully designed to ensure you feel supported, valued, and free to fully enjoy every moment. Come travel with us, and experience Asia in a way that’s vibrant, safe, and unforgettable.”